Comments on: Top 3 Business Benefits of (internal) Enterprise 2.0

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By: Patrick Brinksma

Patrick Brinksma — Thu, 11 Feb 2010 22:10:33 +0000

Thanks for your reaction to my comments.
Another part of the equation is changing as well, and that is people. Our perspective is changing which fits more into the E2.0 concept, and without that perspective there would be no E2.0.

By: slgavin

slgavin — Thu, 11 Feb 2010 21:33:37 +0000

Ah Rachel, trust you to look at it from the exec’s perspective I agree the benefits will be different (at least in language used) for a management audience. After all, this is what will ultimately drive E2.0 adoption – senior exec buy in. I feel another post coming on to address this…

By: Rachel Phillips

Rachel Phillips — Thu, 11 Feb 2010 21:25:33 +0000

Scott

Great question !

I agree with your benefits, but I would also view this from the business perspective rather than individual. What does the business gain from the above. If applied to their business processes (which most exec’s can relate to) Accurate, effective and timely decision making: due to availability of knowledge internally/externally and the use of knowledge/identified experts and collective intelligence as a whole.

Like the use of the title – Technology Director E2.0 !

Rachel

By: slgavin

slgavin — Thu, 11 Feb 2010 21:10:46 +0000

Your observation is the same as with all large companies. They have all seen these things come and go and KM platforms fail due to take-up. The difference here is that traditional systems put the emphasis on collecting knowledge, which in itself is off putting. People don’t want to officially collect knowledge most of the time and the cognative overhead is too much.

The difference with E2.0 is that the good tools with be useful to the user, in their flow and processes, thus gaining take up as a personal productivity tool. The more people find it useful the more in the system. The more people and the more information = network effects. Coupled with ease of use and social interfaces and you should see take up that will in turn build a collaborative knowledge base. Personally Essential, Collectively Critical.

That being said, so many tools get it wrong, either in the interface or the shifting the focus to far from the ‘personal usage’.

By: Dan Larkin

Dan Larkin — Thu, 11 Feb 2010 21:06:33 +0000

E2.0 contributes to knowledge tool adoption because people desire to share with each other, not push things into a tool. If you can create the culture and the platform that share with each other while leaving the bread crumbs behind for people to discover, you’re harnessing E2.0 to increase KM.